Warner Music Korea Launches New Label MPLIFY, Announces Olivia Marsh as First Artist

On September 13 KST, Warner Music Korea announced the launch of its new music label, MPLIFY, marking an exciting expansion in the Korean music industry. MPLIFY aims to support and showcase unique talents, and its first artist will be Korean-Australian singer-songwriter Olivia Marsh, who recently signed with the label. Marsh’s debut is slated for October, generating buzz as fans anticipate her official entrance into the spotlight.

Olivia Marsh, who is also the older sister of NewJeans member Danielle, has already made her mark in the music industry as a composer. She has contributed to several K-pop tracks, including "Shooting Star" by Kep1er. With her established songwriting experience, her upcoming debut as a solo artist is expected to highlight her own vocal and artistic capabilities.

As the first artist under MPLIFY, Marsh’s debut signals the label's focus on nurturing fresh talent and promoting creative growth. Her unique background and ties to the K-pop scene are fueling interest in what her solo work will bring to the industry.

With her debut approaching in October, both Olivia Marsh and MPLIFY are set to make waves, and fans are eager to see how this new label will contribute to the ever-evolving Korean music landscape.